About us

Born out of the desire to achieve maximum sales potential by relentlessly improving every step of the sales process

Sales organizations invest so much generating and engaging leads, but don’t leverage it if the deal isn’t won immediately.
Some organizations look into the lost deal column only when pipeline is low. Rizer offers a structured and systematic approach to building a bigger and better pipeline permanently by handling your lost deal column smartly.

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Recycling adds a little structure and automation to dramatically improve sales and your business permanently.

Shawn Convery

CEO and founder, Rizer

Like many founders, Shawn Convery, Rizer’s founder, was always looking for ways to improve sales on his 100+ sales team.

Rigorous recycling was key to his startup’s fast growth and an important factor impacting his valuation when his company was acquired.

The original aim behind recycling was to clean out the pipeline so that sales reps stopped wasting time chasing leads that were ready to close – and more time on the ones that were. The recycling process evolved to offer many benefits and features:

Identify reasons

Tag each opportunity with specific follow-up timing and reasons, making every reconnection purposeful. Connect with prospects exactly when they're ready to buy.

Uncover product issues

Learn what prospects really need, and use that knowledge to make product improvements to reengage them when the features are ready.

Determine competitor satisfaction

Track competitor usage, happiness, and history to plan targeted outreach and build strategies to outmaneuver the competition.

Stay top of mind

Do targeted nurturing to keep leads engaged with appropriate messaging, build strong relationships, and move them closer to converting.

Send back to pipeline

Automatically create and allocate deals to Sales reps at the right time – keeping the pipeline flowing automatically – and letting reps do what they do best – close deals.